AdWords for Dentists: 7 Killer Tips to Boost Profits

A dentistry practice, like many other business services, has much to gain by implementing a Google AdWords pay-per-click campaign. Paid advertising is among the most direct and as a result most effective channels for marketing your product or service. One of the greatest benefits of Google AdWords is the fact that it’s measurable. Any online marketer will tell you the value of working with quantitative data. In this post we’ll take a close look at 7 killer AdWords tips for dentists to boost profits and maximum their returns.

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Yelp—The Most Trusted Review Site for Law Firms

When you think of online reviews, the site Yelp may come to mind. With over 67 million local reviews, it’s become quite popular for everything from dining to auto repair. But did you know that it’s also highly revered for its reviews of law firms and legal practices? Using Yelp for lawyer reviews is somewhat of an industry secret.  Read more

7 Smart Ways to Get Testimonials for Law Firms

Take a look at any successful law firm and what you’ll notice they all have a glowing reputation in common. There’s no doubt that having a strong track record contributes to this image, but prospective clients won’t have any notion of this unless you spell it out on your website. Testimonials for law firms and other forms of word-of-mouth equity account for 20-50% of buying decisions in our consumer driven world. If that seems like a high percentage, that’s because it is. With such a strong influence then, why aren’t more lawyers collecting and showcasing client reviews and testimonials for law firms?

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attorney-website-bio-image

15 Clever Tips for the Best Attorney Website Bio

A firm’s attorney website bio page receives a considerable amount of attention from prospective clients. A study facilitated by LexisNexis even concluded that as much as 85% of law firms see the most traffic on this page which is to be expected if visitors are seriously considering your services. That’s not the only reason, however, to enhance your page. Establishing a credible online presence is also crucial in advancing and growing your law practice.   Read more

Press Releases for Law Firm Marketing: The Complete Guide

A press release is a compelling way to deliver pressing legal news while simultaneously highlighting your law firm’s unique value proposition. Due to the regulations imposed on lawyers, however,  a firm must be careful with the type of information they share and the methods in which they do so. Press releases for law firm websites can offer many advantages, if written correctly.

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Debunking mobile myths

Top 8 Mobile Myths Holding you back

In the new and complex world of apps, mobile myths have stood out since the beginning. Like any myth, mobile myths often restrict app developers from utilizing their full potential. Before you begin creating your app, take a look at these mobile myths and begin creating the best app for your business. Read more

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